CATHERINE MCINTYRE-VELKY
DIRECTOR OF RADICAL EFFICIENCY

Catherine is a project and creative services management specialist. With over twenty years experience in some of the country’s most dynamic creative companies, she brings to Persuasion Arts & Sciences a unique combination of rigorous process and lateral thinking.

Catherine built the workflow systems for Wieden & Kennedy and Fallon, served as Senior Manager of Project Management and Production Services at Best Buy, lead the reengineering of project management workflow at Arnold Worldwide and most recently advised Butler Shine Stern & Partners in their shift to a fully integrated workflow system.

As an expert on the topic of Project Management, integration and collaboration in a creative working environment, Catherine is the Chair of the 4A’s Project Management Committee, and is the Founder of the MSP Project Management Club.

Catherine is such a zealot for excellence in Project Management, she loves sharing her expertise with other marketing communications companies.